‘Team Matrix’ is a group of elite athletes and ambassadors who reflect our brand goal to stand out, rise above, and set new standards.

By working in collaboration with this talent and our sporting partnerships, we aim to inspire and motivate people to participate and achieve their goal; whether that relates to general fitness, weight loss, or winning competitions.

Joe Townsend

Former Royal Marine Commando, Joe Townsend, lost both legs in an explosion in Afghanistan in 2008 after standing on an anti-tank mine buried just below ground. Since then, Joe has helped inspire the current generation of wounded, and shown there really is life after injury by successfully competing in many endurance races.

Sporting career highlights

  • Paralympic athlete in Rio Games 2016
  • 4 x Gold medal winner at the 2014 Invictus Games
  • Participated in the world’s toughest cycling race – RAAM – cycling over 3000 miles across America with seven other wounded servicemen, to raise money for Help for Heroes
  • 2x Bolton Ironman winner
  • Runner-up in the disability category in the Ironman World Championships
Joe Townsend

Gabby Logan

A former international gymnast, Gabby began her broadcasting career in radio in 1992 and joined Sky Sports in 1996 where she quickly established herself as one of their key presenters. She joined ITV in 1998 and during her time at the channel Gabby’s repertoire expanded through presenting various fixtures including The World Cup and Champions League.

In 2004 Gabby hosted Sport Relief for the BBC before joining the corporation in 2007.
While at the BBC Gabby has presented the Final Score, Inside Sport, Invictus Games, MOTD Six Nations, The Olympic Journey, The One Show, Inspire: The Premier League Show, The World Swimming Championships and Women’s Football, making her one of the network’s most integral faces. She was also a key member of the BBC’s presenting team for the 2012 and 2016 Olympic Games, 2014 Brazil World Cup and the 2014 Glasgow Commonwealth Games.

Following various stints on the station Gabby began presenting a weekly Sunday morning show on 5Live in 2008 and until 2011 presented the Gabby Logan show during weekdays. She also hosted a live daily show Live with Gabby on Channel 5. In 2013 Gabby presented I Love My Country, a primetime patriotic quiz show for BBC1 along with the celebrity diving show Splash! on ITV with Vernon Kay and Tom Daley. That year also saw her presenting Sport Relief from the Olympic Park as well as hosting the BBC’s first ever Sports Prom. In 2015, she hosted the primetime entertainment show Flockstars for ITV.

A prolific writer, she’s been a columnist for The Times and has previously written for The Independent, The Guardian, Glamour and Stylist Magazine.

Currently a patron of the Disabilities Trust, Prince’s Trust and Great Ormond Street, Gabby is also a vice president of Sparks. She lives in Buckinghamshire with her husband and two children.

Gabby Logan

Aaron Ramsay

Every footballer dreams of playing at the highest level. Aaron James Ramsey has enjoyed a distinguished career in the top-flight and international game, and now contracted with Juventus until 2023, the future continues to look bright for Aaron.

Aaron made his debut for Cardiff City at the age of 16, becoming the club’s youngest ever player. His first season of professional football earned many plaudits and set the stage for what was to come. Just over a year following his club debut, Aaron had been courted by multiple Premier League teams, and after a personal meeting with Arsene Wenger, Aaron joined Arsenal on a long-term contract.

Aaron established himself straight away at Arsenal, quickly becoming a fan-favourite. Managers and pundits alike remarked upon his incredible ability to cover the length of the pitch, and his attacking-mindset made him an important fixture in the Arsenal midfield. Despite suffering a lengthy spell in recovery from a major injury, Aaron’s mentality gave him an edge, and his 2013-14 campaign showed just how good he could be, winning Arsenal’s Player of the Season.

Meanwhile, Aaron had been racking up the appearances for his national side, Wales. At the age of 20 he had become the youngest player to captain the Welsh side, and he played a major part in the Euro 2016 squad where his performances earned him a place in the team of the tournament.

Aaron would go on to be named Arsenal’s Player of the Season for the second time in 2018, and the following year, he made the next move in his career. Looking for a new challenge, Aaron moved across Europe to join the Italian club Juventus, where he plays today.